Why the Peter Principle Will Doom Your Business (& How to Fight It)

Let’s say you’ve been managing an extraordinarily competent employee for over a year now. As a marketing associate, she always follows the correct procedures, takes ownership over , and works incredibly well with clients. …

How to Use Instagram Stories Like a Pro to Build Your Audience

Instagram used to be simple. But the days dominated by square images are long gone. Now, you can share images, videos, time-lapses, boomerangs, stop-motion sequences, and live-streams. The biggest change came in 2016, with the introduction of Instagram Stories. This form of social sharing altered the way people interact online, birthing new influencers and catapulting brands … Read moreHow to Use Instagram Stories Like a Pro to Build Your Audience


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