7 Tactics to Optimize an eCommerce Landing Page for More Conversions

eCommerce owners who aren’t in the process of improving their landing pages to convert potential customers aren’t making nearly as much as they could. As of 2018, an average eCommerce website both in the US and the rest of the world only converted four percent or less of its visitors. While setting up a new eCommerce website, keep in mind that there’s a vast audience to convert (95% of an audience, in fact!). Some of the suggestions below should improve eCommerce products and a brand. Besides, learn how to keep an eCommerce site profitable now and in the future by checking out our free webinar training. 1. High-quality product pages Crazy Egg recommends setting up high-quality product pages to entice customers to not only stick around but buy the products. This might sound like eCommerce 101, but shoppers today expect high-quality images of your products as a standard part of the online buying experience. Since your visitors can’t physically pick up what you’re selling and examine it, detailed images are the closest alternative you can[…]

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7 Guaranteed Ways to Run a Happy, Profitable Business With a Significant Other

For a single person, starting and running an online business is challenging. Being responsible for all business aspects such as delivering services, completing administrative tasks, and following through with marketing all gets challenging. Just ask us during our free webinar training — it gets challenging to manage a busy online business, but the hard work most definitely pays off. Since it is so much work, it would seem that bringing another person in, such as your spouse, would make things easier. Living under the same roof has its benefits, and together, you can rule the world. Or can you? Unfortunately, the reality is, as much as it is exciting to hit the ground running, there are still a few things to consider before becoming business partners. 1. Extensive communication Small Business Trends recommends making sure you are always communicating. You both must be on the same page to make sure things get done in a timely matter. It’s essential to separate your marriage from your working relationship. Otherwise, it may prove challenging to get tasks[…]

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These Factors Can Make or Break a Sites’ Success

What does it take to create a successful website? For most online sites, it’s going to take a lot of blood, sweat, and tears to make their business work. But that doesn’t mean it’s impossible to make a business succeed. In fact, we help many companies in our free webinar training develop a useful business model and website that brings in a substantial income. A successful website improves over time and is measurable. In time, a website should also be the number one competitor in your industry. Focus on these critical factors for a website to succeed. Test your assumptions After developing your website, down the road, Nomiscom Web Design says it’s a good idea to test your hypotheses. How do you go about doing that? Well, smart online businesses perform split testing and allowing visitors to offer advice on how to improve your website. Now, the tricky thing about choosing and implementing a business model on a website is that any initial decisions – for example, which products will be stocked and how they’ll[…]

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The Simplest Business Model Online: Sharing Content With an Audience

Since we’re hosting a free training session this week about what I think is the #1 simplest business model around I thought we should talk about this topic. You’ve probably heard the term “content marketing” before, but the name doesn’t give a good impression of what content marketing really is or why it is so effective. At its core, the content marketing business model is all about building an audience by sharing content. Naturally, there’s a bit more to it than that, but it really is the simplest business model online, so let’s take a look at how it really works. Before you read below, you should register for the session since its a time limited thing. Click here to register & then come right back. Sometimes the media likes to declare that content marketing is dead. Of course, it’s not.  Content marketers have built their business out of creating content and sharing it. In fact, content marketing has been around – and really effective – since before the Internet even existed. Before we dive into[…]

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The Ultimate Guide to Branding in 2019

Products are never just products, right? Coca-Cola is more than a soda. Starbucks is more than a coffee. Ray-Ban is more than a pair of sunglasses. Glossier is more than a tube of concealer. Interacting with these products provide experiences, and we buy them with that experience in mind. Better yet, the companies that create and market them know exactly the experience they want you to have when you make (or consider) a purchase. That’s why they create a brand. From the language in their Instagram caption to the color palette on their latest billboard to the material used in their packaging, companies who create strong brands know that their brand needs to live everywhere. They know their names extend far beyond the label. The result? These brands are known, loved, and chosen out of a long lineup of options. Who doesn’t want that? I know I do. That’s why we built this guide — to equip you to create and manage a strong brand that’ll help your business be admired, remembered, and preferred. Use[…]

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