Facebook Live Tips: The LIVE Challenge Method

If you’re a digital marketer, then you have to know that the power of marketing is coming from Facebook Live. Video marketing has skyrocketed over the last several months, and one of the best ways to connect with your audience is through the power of Facebook Live. However, there are a lot of misconceptions when… Read more » The post Facebook Live Tips: The LIVE Challenge Method appeared first on One-Click Lindsey.

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The 13 Best WordPress Live Chat Plugins in 2019

Let’s be honest. No one wants to send a support email only to receive a (possibly automated) response 48 hours later. Similarly, no one wants to be put on hold for 30+ minutes while being told they’re the next caller in line. We live in a world of instant gratification. Your customers are busy and they want to speak to you on their own terms. Live chat can provide a more immediate, personalized support system for your customers and prospects, even when you aren’t personally there to answer immediately. Whether you use it for customer service or to close sales, live chat gives your customers the real-time interaction they crave, boosts your conversion rates, and improves customer satisfaction. But with a fairly crowded live chat[…]

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How to Build Backlinks in Less Than 1 Hour

I have a question for you… How do you build links? If I had to bet, chances are you spend little to no time on link building. Why? Because it’s hard. But why should link building be hard? Most parts of SEO are much simpler and cost-effective. For example, if you want to write content… you just go and write it. It may not be great content, but nothing is stopping you starting, learning, and improving. On the other hand, if you want to build links, where would you start? That’s a bit tricky because link tools cost money… and a lot of money if you are just starting out. But that’s going to change in 30 days with your help! Link building made simple[…]

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What Amazon Can Teach You About Email Marketing: 4 Key Lessons

Amazon is currently one of the world’s most valuable companies. From humble beginnings in Jeff Bezos’ garage in 1994, Amazon has grown into one of the most valuable companies in the world, as well as the second US company ever to reach a $1 trillion market valuation. While Amazon’s journey from startup to essential world domination is the result of a combination of factors (including a bit of luck), there are easily observable lessons businesses of all sizes can learn from the e-commerce giant — particularly when it comes to its email marketing. For the uninitiated, a few quick facts: Amazon currently captures about half of all online retail sales in the United States — and reported revenue of $232.89 billion in 2018. Amazon’s highly-optimized recommendation engine[…]

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The Ultimate Guide to SEM (Search Engine Marketing)

Search Engine Marketing, or SEM, is one of the most effective ways to grow your business and reach new customers. While it’s critical you employ organic strategies to attract traffic over the long-term, sometimes, you can’t properly compete on the SERPs without putting money behind it — and that’s where SEM comes into play. For instance, consider what happens when I type “summer shoes” into Google: Zappos clearly has an effective SEO strategy, since its “Summer shoes” page ranks first organically. However, their paid “Summer Shoes” ad, circled above, ranks as the first search result overall. With 35% of product searches starting on Google, and the average Google search lasting only a minute, it’s critical your business’s product or service appear at the top of[…]

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5 Strategies for Growing Your YouTube Subscribers

In the SaaS industry, the most successful companies prioritize the retention of their existing customers over the acquisition of new customers. Why? Because SaaS companies charge a monthly subscription, so in order to turn a profit, they need their customers paying them for many months in a row. If they can’t retain their customers for X amount of months, they’ll ultimately lose money by acquiring them. In content marketing, the same principle applies. Retaining your audience’s attention positively impacts your brand a lot more than merely acquiring attention. When an audience engages with your content for long periods of time on a consistent basis, they can easily turn into a loyal tribe that’s passionate about your work and recommends your brand to all their friends.[…]

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