Emergency Alert: Reassess a Content Strategy Before it Causes Damage

Coming up with a content marketing strategy gets difficult. It’s essential to understand an audience and know what makes them tick. It’s also imperative to publish high-quality content so that an audience will hopefully share that content. Sometimes it takes a lot of time to write and promote content, and the ultimate goal is to convert an audience and make some money. In fact, we often talk about the techniques to apply to make a living online on our free webinar training. So how do you improve your ignite your site’s traffic with irresistible content? Below are some growth hacks to apply so you can get the traffic you need to make your site succeed.  Contently says that while developing your content strategy it’s important not to bury an audience persona. What does that mean exactly? Well, you need to pay attention to your buyer’s journey and figure out what they are or aren’t responding to. Use that knowledge to your advantage.  Audience personas can get sidetracked based on false myths and assumptions: Facebook doesn’t[…]

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5 Important Questions to Ask Before Franchising a Business

Looking to start a small business that’s profitable and grows? If the company takes off there may come a time when there’s a potential of franchising a business. People may be wondering when the business will spread to other areas, and if that’s the case it may be time to ask some questions to see if the brand is ready to become a franchise. To start a business that can eventually spread its wings and fly, check out our free webinar training. Keep reading to learn about which questions to ask before deciding on whether it’s time to franchise a business.  1. Is my business financially successful?  Of course, one of the first things you should ask yourself, according to Forbes, is if your business is financially successful enough to become a franchise. There’s a lot that goes into franchises, and you want to make sure you’re in a good place financially.  Having one profitable location is just the beginning. In general, it’s best to have at least three successful locations up and running profitably[…]

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