The Definitive Guide to Mobile Deep Linking

The average consumer is spending five hours per day on their smartphones and this number is only going up. We do everything on our phones these days, from shopping to browsing social media and managing our businesses. This is why it’s more important than ever to optimize the user experience to keep people on your app for longer periods, enjoying it more, and sharing it with friends. If you’re trying to optimize your mobile app, I’m sure you’ve already tinkered with the layout, fonts, copy, and more, but there’s one thing you probably haven’t… Mobile deep linking. It’s a small detail that can drastically enhance how users engage with your app but few are taking advantage of it. That’s why I’m going to be teaching you what mobile deep linking is, why you need it, and how you can implement it yourself. Let’s dive in. What is mobile deep linking, anyways? Mobile deep linking is the practice of funneling users deeper into your app through the use of a uniform resource identifier or URI for short.[…]

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