How Inbound Marketing Leads Can Result in 72% More Leads for Businesses

With a digital world that is continually growing, it becomes harder and harder to hold their attention. If the content is not relevant to an audience’s needs, they won’t stick around. And if they won’t stick around, that means a site will have a harder being successful. To better attract customers — which is a topic we talk about quite frequently during our free webinar training — it’s essential to hold their attention. It’s possible to do this with captivating content. Let’s find out more about inbound marketing and how to make it useful for your business.  UP provides a clear definition of inbound marketing and how, if done correctly, it can improve your online traffic. Improve your traffic, and you’ll be more likely to attract and keep new customers. What is inbound marketing? First you need to understand that inbound marketing is an approach designed to engage with a buyer persona and to pull that specific audience towards your brand through the creation of quality content that adds value to them. It’s about empowering them[…]

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60+ November Social Media Ideas – Videos, GIFs and More

Looking for easy, engaging November social media ideas? This article is filled with Social Media Holidays for the entire month of November. Get your content prepped to go with social media video ideas, GIFs and more! Lollipops by Shain55, Depositphotos BY DONNA MORITZ | OCTOBER… // Read More The post 60+ November Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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Make These Changes to a Social Media Bio and Get More Followers

Social media marketing is an essential strategy for online businesses to implement today. Despite that, many online companies mainly focus on their content and sharing it on social media. We agree that social media marketing is essential, which is why we often discuss this during our free webinar training. While that’s vital for a strategy, they forget one little thing: the social media bio. Implementing a social media bio may not seem like a big deal, but it can help quite a bit. A business’s bio helps grab the attention of users and helps explain what it is all about. It’s hard grabbing a customer’s focus on a small bio, but it’s a necessity. Here’s how to promote a brand with a new and improved social media bio: Entrepreneur says to consider your audience and platform before switching up your social media bio. Thinking about your audience will help you figure out what to say and how to target the people in your niche. Your social media bios shouldn’t be exactly the same on all platforms.[…]

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60+ October Social Media Ideas – Videos, GIFs and More

Looking for fun, easy October social media ideas? I’ve got dozens of them for you in this post. This article is filled with Social Media Holidays for the whole month of October. Get your content set to go with social media video ideas, GIFs and more! Black Halloween… // Read More The post 60+ October Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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How to Generate More Traffic with Google’s New Features

You’re probably already familiar with Google My Business. If you aren’t, as a quick recap, Google My Business is a simple way to claim your office address or storefront on Google. That way, when someone searches for your business, you’ll show up on the right side of a Google search like the image above. Or better yet, when someone searches for a product or service you’ll offer, you’ll show up in the local pack. What’s interesting, though, is Google has been making changes to it, which means it just got easier to generate leads and sales for you. Best of all, very few marketers are even leveraging these features. Welcome Offers What’s one of the easiest ways to generate more sales? By offering discounts and coupons, right? Just think of it this way, if it didn’t work, Cyber Monday wouldn’t bring in $7.8 billion in sales. Google knows that people are looking for ways to save money and find good deals. With this new feature, businesses can reward their customers by giving them welcome offers. By[…]

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60+ September Social Media Ideas – Videos, GIFs and More

Looking for awesome September social media ideas? I’ve got them for you in bucketloads in this post. This post is filled with Social Media Holidays for the entire month of September. Get prepped with social media video ideas, GIFs and more for you! Donuts with Glaze by… // Read More The post 60+ September Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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