60+ October Social Media Ideas – Videos, GIFs and More

Looking for fun, easy October social media ideas? I’ve got dozens of them for you in this post. This article is filled with Social Media Holidays for the whole month of October. Get your content set to go with social media video ideas, GIFs and more! Black Halloween… // Read More The post 60+ October Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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45 Essential Social Media Marketing Statistics for 2019

Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption — myself included.  Additionally, over the last two decades, it has risen as one of the primary marketing channels.  With over 40% of the world’s population on social media, it’s critical your business devise an effective social media strategy to reach your intended audience. But whether you’re pitching a social media campaign to your boss or deciding which social media platform your business should put paid advertising behind, it’s vital you use data to support your efforts.  Here, we’ve compiled a list of 45 essential social media stats to ensure you know where to focus your marketing efforts in 2019 to get the highest ROI.  Social Media Marketing Statistics/Data 2019  42% of the world’s population uses social media. That’s 3.2 billion users worldwide. (Emarsys) To break it down, 90.4% of Millennials, 77.5% of Generation X, and 48.2% of Baby Boomers are active social media users. (Emarketer) 54% of social browsers use social media to research products.[…]

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How to Become a Social Media Consultant, According to 7 Successful Ones

Nowadays, social media is a critical component of any business’s marketing strategy. There are over 3.2 billion people on social media globally. With such a large potential audience, it’s becoming essential for every company to use social media to reach new prospects, boost brand awareness, and market their products or services. But oftentimes, marketing on social media platforms is easier said than done — and when you’re working at a small company with limited resources, it can be tricky (or even impossible) to hire and train a fully-staffed social media team. If a company doesn’t have the resources to staff a social media team in-house, they aren’t out of luck — as an alternative, they can hire a social media consultant to help them increase their social media presence and grow traffic to their social accounts. If you’re a social media consultant, you’re required to act as the voice, eyes, and ears of a client across various social platforms to properly engage with and grow an audience. While an undoubtedly rewarding role, it can be[…]

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60+ September Social Media Ideas – Videos, GIFs and More

Looking for awesome September social media ideas? I’ve got them for you in bucketloads in this post. This post is filled with Social Media Holidays for the entire month of September. Get prepped with social media video ideas, GIFs and more for you! Donuts with Glaze by… // Read More The post 60+ September Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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The 5 Most Overlooked Benefits of Social Media

Most brands take a stab at social media expecting to see significant results. While securing a loyal audience is possible, it will take time to gain new customers. Revenue generation may not happen right away because it takes time to build momentum online. It’s only natural to be skeptical about social media marketing. However, during our free webinar training, we offer advice on how to get the results you’re looking for, and below, we divulge how your efforts are paying off.  1. Tap into recent trends  Social Sprout says if you’ve been tapping into the latest trends, then it’ll likely work to your advantage in the future. There are considerable benefits to staying on top of current trends. If this is something you’re not already doing, make a point of starting now.  Simply put, social media is a potential goldmine of business intelligence. How so? For starters, think about the transparent nature of social media. We’re able to see unfiltered, real-time conversations between consumers and brands alike. If you want to know what a brand[…]

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